Jul 29, 2021
Evan Carmichael #Believes in entrepreneurs. Gary Vaynerchuck called him the DJ who inspires people and Ed Mylett called him the modern-day Napoleon Hill. At 19, he built and then sold a biotech software company. At 22, he was a venture capitalist raising $500k to $15M. He now runs a YouTube channel for entrepreneurs with over 2 million subscribers and 300 million views, wrote 4 books, and speaks globally.
In this episode, Brad and Evan discuss all things YouTube, and Evan graciously gives his tips and tactics for YOU to literally start and maximize your own channel TODAY.
00:00 Intro
02:59 The modern-day Napoleon Hill
03:32 Bomb 1: The people on youtube know what they are talking about
04:00 Shout out to Ed Mylett and Andy Frisella and Arete
05:10 “Good things happen when you give.” - Evan Carmichael
06:32 “YouTube sits on top of everything else.” - Evan Carmichael
11:11 Subscribers
12:30 “YouTube is the only platform where people watch long-form videos.” - Evan Carmichael
13:50 Bomb 2: YouTube gets you the distribution
15:49 Bomb 3: The content from your podcast is used on YouTube first, then distributed to other platforms
20:09 The three basic things to start doing
20:24 “Your job is to teach people to think the way you think.” - Evan Carmichael
22:08 Bomb 4: “Not as many people can go deep on their knowledge when a long-form video is required.” - Evan Carmichael
24:10 The views
24:30 Bomb 5: “The game is to show up after other peoples videos.” - Evan Carmichael
28:30 Bomb 6: “What’s cooler? Being searched for and having 100K subs or being found and having a million?” - Evan Carmichael
30:19 Important Tips
34:48 “The most important thing is ranking after other people’s videos” - Evan Carmichael
37:25 Bomb 7: “Look for the videos with more views than subs on the channel, and recreate it.” - Evan Carmichael
41:15 Sharing videos from email to email list
46:06 Bomb 8: The play all button link
50:02 Editing
52:52 Bomb 9: The first minute is important
57:48 Follow Evan @evancarmichael